Earth Breeze Laundry Detergent Eco Sheets have been the #1 seller in the laundry detergent category for over two years...
Beating out Tide and other competitors and generating over $100 million in sales.
Don't just take our word for it!"
Ryan was instrumental in setting up and running Amazon for the last several years. He fully managed our Amazon listings and Amazon ads, generating over $30 million per year in each of the last three years."
Jon Wedel
Founder & CEO - Earth Breeze, Inc.
How Axis Growth Propelled Earth Breeze from 0 to 3 Million Units a Year on Amazon 🚀
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In today’s fiercely competitive e-commerce landscape, standing out on Amazon requires more than just a good product—it demands strategic expertise and a deep understanding of the platform's ever-evolving ecosystem. At Axis Growth, we pride ourselves on our ability to take brands from ground zero to industry leaders, and our journey with Earth Breeze is a testament to that.
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When Earth Breeze approached us, they had an innovative product but were facing the daunting challenge of breaking into a saturated market. With our team of Amazon experts, we crafted a comprehensive growth strategy that transformed Earth Breeze from an unknown brand into a household name, selling over 3 million units a year. Here’s how we did it:
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Enhancing Product Listings
The foundation of any successful Amazon strategy begins with optimized product listings. We meticulously crafted Earth Breeze’s listings to be both search-engine friendly and appealing to potential customers. By utilizing high-quality images, engaging copy, and targeted keywords, we ensured that Earth Breeze’s products not only attracted clicks but also converted those clicks into sales. Our approach maximized visibility and resonated with the target audience, driving consistent growth in sales.
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Advanced Advertising Techniques
Visibility on Amazon is crucial, and our team at Axis Growth leveraged advanced advertising techniques to propel Earth Breeze to the top of search results. Through a combination of Sponsored Product Ads, Sponsored Brand Ads, and Display Ads, we captured a broad audience while maintaining a laser focus on high-converting keywords. By continuously optimizing these campaigns and adjusting bids in real time, we achieved an exceptional return on ad spend (ROAS) and rapidly scaled Earth Breeze’s presence on Amazon.
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Inventory Management
Scaling a brand from 0 to 3 million units requires precise inventory management. We implemented sophisticated inventory forecasting models and supply chain strategies to ensure Earth Breeze could meet growing demand without falling into the pitfalls of stockouts or overstock. Our proactive approach minimized storage costs and maximized availability, keeping Earth Breeze’s products consistently ranked high in Amazon’s search algorithm.
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Data-Driven Decision-Making
At Axis Growth, data is at the heart of everything we do. We utilized detailed analytics and performance data to make informed decisions at every stage of Earth Breeze’s growth journey. By monitoring sales trends, customer behavior, and market dynamics, we were able to refine our strategies continually, ensuring sustained growth and adaptability to market changes. This data-driven approach enabled us to anticipate challenges and capitalize on opportunities, keeping Earth Breeze ahead of the competition.
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Partner with Axis Growth
The success of Earth Breeze on Amazon is not just a story of numbers—it’s a story of partnership, innovation, and relentless pursuit of excellence. Our team at Axis Growth is dedicated to helping brands like yours unlock their full potential on Amazon. Whether you’re just starting or looking to scale, we bring the same level of expertise, commitment, and results-driven strategies to every partnership.
Let’s turn your Amazon ambitions into reality